Localization World: Program Schedule

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Wednesday, October 21, 2009

Day 1

Time

Global Business
Best Practices
Track A

Managing
Global Websites
Track B

Localization
Core Competencies
Track C

Advanced Localization
Management
Track D

8:45-9:00

Welcome

9:00-10:00

Keynote: Learnings From the Real World
Speaker: Dave Luhr (Wieden+Kennedy)

10:00-10:30

Break

10:30-11:30

Volatility is the New Norm

Panelists: Wayne Bourland (Dell), Minette Norman (Autodesk, Inc.), Iris Orriss (Microsoft), Tim Young (Cisco Systems)
Moderator: Paula Shannon

Global Megatrends: Convergence of Globalization, Internet and Innovation

Speaker: Nitish Singh (St. Louis University)
Host: Melissa Biggs

Localization — What Is It All About?

Speakers: Richard Sikes (Localization Flow Technologies), Angelika Zerfaß (zaac)
Moderator: Daniel Goldschmidt

Five Years of Wireless Product Localization from Both Sides of the Fence — Perspectives from the Vendor and the Client

Speakers: Allyn Vannoy (Intel Corporation), James J. Kim (Intel Corporation), Octavio Ramos (Intel Corporation)
Moderator: Martin Güttinger

11:30-12:00

Break

12:00-1:00

Customer and Revenue Acquisition in Asia-Pacific

Speaker: Jeremy Geiger (RTM Asia)
Host: Aki Ito

Inspiration in One's Native Language: The World Subtitles TED Using dotSUB

Speaker: Michael Smolens (dotSUB)
Host: Ulrich Henes

Defining and Measuring Quality in Localization

Speakers: Jennifer Perkins (Boston Scientific), Shy Avni (MULTILINGUAL QA Ltd.), Henk Boxma (Boxma IT)
Moderator: Jason Arnsparger

Windows 7 Localization Quality: A Journey

Speaker: Ulrike Irmler (Microsoft)
Host: Paula Shannon

1:00-2:30

Lunch

2:30-4:00

Know Your Market: Frontline Insights

Panelists:Steve Brown, Carol Farnsworth (Keynote Systems), Lou Hoffman (Hoffman Agency), Bret Sewell, Tim Young (Cisco Systems), Gigi Wang (MG-Team)
Moderator: Donna Bletzinger

Social Web Localization Panel

Panelists: Siko Bouterse (hi5), Regina Bustamante (Plaxo), Ghassan Haddad (Facebook), Joaquín Moreno (XING AG), Nico Posner (LinkedIn)
Moderator: Danica Brinton

Communicate, Cooperate, Optimize: Enabling a Win-Win Between Client and Vendor

Panelists: Magdalena Enea (HighTech Passport), Michele Carlson (Yahoo!), Gary Muddyman (Conversis), Michael Smith (iStockphoto), Christopher Hughey (Welocalize), Anna Navarro Schlegel (NetApp)
Moderator: Donna Parrish

Emerging Language Technology

Panelists: Alain Chamsi (JiveFusion), Derek Coffey (Welocalize), Richard Maher (Avantix Global), Willem Stoeller (Lingotek), Jaap van der Meer (TAUS)
Moderator: Bryan Montpetit

4:00-4:45

Exhibit Open House

4:45-5:45

Global Business Leadership — How Cultural Competency and Geoleadership Merge

Speaker: Eileen S. Wibbeke (Rose Leadership Institute)
Host: Iris Orriss

Let’s Get Practical: Building a Global Web Community Platform

Speaker: Valerie Hufbauer (The World Bank)
Host: Nitish Singh

The Long Way to Integrated Translation Processes

Speaker: Frank Erven (Voith Turbo)
Host: Clio Schils

Dell Case Study

Speaker: Wayne Bourland (Dell)
Host: Kathleen Bostick

5:45

Adjourn/Dinner

Thursday, October 22, 2009

Day 2

Time

Global Business
Best Practices
Track A

Managing
Global Websites
Track B

Localization
Core Competencies
Track C

Advanced Localization
Management
Track D

9:00-10:00

Common Sense Advisory Colloquium

The Business Case for Localization x-Recession

Speakers: Don DePalma, Ben Sargent, Rocío Txabarriaga

Open to language service buyers only.

Google Translate and Google Translator Toolkit

Speakers: Michael Galvez (Google), Jeff Chin (Google)
Moderator: Renato Beninatto

SAI Global Vestra Cultural Localization Process

Speakers: James C. Kinnamon (SAI Global), Robert (Butch) Pfremmer (Welocalize)
Moderator: Lori Thicke

Localization Toolkit 3.0

Speaker: Martin Güttinger (Cisco Systems)
Host: Donna Parrish

10:00-10:30

Break

10:30-11:15

Globalizing Content for Online Security

Speaker: Stephan Cocron (VeriSign)
Host: Minette Norman

Getting Started in Localization Program Management

Speaker: Erin Vang (Global Pragmatica)
Host: Richard Sikes

iPhone App Localization — Practical Advice for Successful Global Applications

Speakers: Boyd Timothy (Appigo), Aaron Schliem (Glyph Language Services)
Moderator: Danica Brinton

11:15-11:30

Break

11:30-12:30

Keynote:
Speaker: Chris Anderson (Editor-in-chief of Wired magazine)

12:30-2:15

Lunch

2:15-3:15

Overcoming the Language Afterthought Syndrome

Speaker: Mary Laplante (The Gilbane Group)
Host: Donna Parrish

The Marriage of SEO and Localization

Speaker: Andy Atkins-Krüger (Webcertain)
Host: Ulrich Henes

Creating World-ready Documentation: How Templates and Best Known Methods Can Accelerate the Localization Process . . . and Help You Control Your Costs

Speaker: Loïc Dufresne de Virel (Intel Corporation)
Host: Angelika Zerfaß

Special Challenges of Localizing a Software-as-a-Service Product

Speakers: Shawna Wolverton (Salesforce.com), Teresa Marshall (Salesforce.com)
Moderator: Ghassan Haddad

3:15-3:45

Break

3:45-4:30

Building a Global User Community

Speaker: Michael Smith (iStockphoto)
Host: Teresa Marshall

Challenges of Web Localization: Scaling Up the Work and Improving the Localization Process (A Case Study)

Speaker: Eva Klaudinyova (VMware, Inc.)
Host: Ben Sargent

Open Standards Does Not Equal Open Source

Speakers: David Filip (Moravia Worldwide), Angelika Zerfaß (zaac)
Moderator: Willem Stoeller

Philips Healthcare Doc-Loc Council

Speaker: Heather Cunningham (Philips NM)
Host: Jaap van der Meer

4:30-4:40

Break

4:40-5:00

Door Prizes
Closing Session

5:00

Adjourn

Tuesday, October 20, 2009

Preconference Day

Time

9:00-12:00
(All morning sessions are the full morning, 9:00-12:00)

P1: TAUS: Translation Automation Round Table
Moderator: Jaap van der Meer

P3: Managing Distributed Teams in an Outsourced Environment
Speaker: Willem Stoeller (International Consulting, LLC)

P5: Due Diligence — Preparing E-learning Courses for Exportation
Speaker: Andrea Edmundson (eWorld Learning, Inc)

P7: Life Sciences Roundtable: Best Practices in the Life Sciences Industry (Part I)
Coordinator/
Moderator: Clio Schils

P8: Life Sciences Localization Core Competencies: Introduction into Medical Localization (Part l & ll)
Speakers: Simon Andriesen (Medilingua), Andres Heuberger (Foreign Exchange)

P9: Game Localization Round Table
Moderator: Miguel Á. Bernal-Merino
Speakers: Andrea Ballista (Binari Sonori), David Kim (Sony Online Entertainment), Stephanie O'Malley Deming (XLOC, Inc.)

P10: Localisation For All – The North American Launch of The Rosetta Foundation FREE
Speakers: Reinhard Schäler (Localisation Research Centre — LRC), Smith Yewell (Welocalize)

P12: Introduction to Localization FREE
Speakers: Daniel Goldschmidt (Localization Flow Technologies), Richard Sikes (Localization Flow Technologies), Angelika Zerfaß (zaac)

12:00-1:30

Lunch

1:30-5:00
(All afternoon sessions are the full afternoon, 1:30-5:00)

P2: TAUS Data Association: The Language Data Exchange Portal FREE
Moderator: Jaap van der Meer

P4: Certification in Culturally Customized Web Design by the John Cook School of Business, Saint Louis University
Speaker: Nitish Singh (St. Louis University)

P6: Localization Business Round Table
Advisory Committee: Kathleen Bostick (Lionbridge), Leonid Glazychev (Logrus International), Aki Ito (TOIN), René Savelsbergh (Welocalize), Véronique Özkaya (Moravia Worldwide)

P7: Life Sciences Roundtable: Best Practices in the Life Sciences Industry (Part II)
Coordinator/
Moderator: Clio Schils

P8: Life Sciences Localization Core Competencies: Workshop: Measurably Improve Translation Quality Within 60 Days (Part l & ll)
Speakers: Sonia Monahan (ForeignExchange Translations), Elizabeth Judd-Cummings (LifeScan)

P9: continued: Game Localization Round Table
Moderator: Miguel Á. Bernal-Merino
Speakers: Jacques Barreau (Warner Bros), Knut Grossmann (Games without Borders), Philippe Juton (THQ)

P11: Globalsight User Meeting FREE
Speakers: Gary Prioste (Welocalize), Derek Coffey (Welocalize)

P13: Tools and Technologies
Speakers: Daniel Goldschmidt (Localization Flow Technologies), Richard Sikes (Localization Flow Technologies), Willem Stoeller (International Consulting, LLC), Angelika Zerfaß (zaac)

P15: Linguistic Supply Chain – Buzzword or Reality? Language Technology User Meeting FREE
Speakers: Benjamin B. Sargent (Common Sense Advisory), Frank Erven (Voith Turbo), Thierry Jambage (Connective Language Services), Daniel Nackovski (Across Systems, Inc.), Armin Wahl (Across Systems, Inc.)

5:00

Adjourn

7:00-9:00

Opening Reception

Program subject to change without notice.

Localization World